PureNature: Scalable e-commerce with diva now as a growth driver

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The project at a glance

Over 30 years of brand expertise developed digitally

Traditional brand successfully transferred to a modern e-commerce structure.

Parallel logistics relocation without interrupting operations

System change and relocation implemented simultaneously.

SaaS ERP as a blueprint for other brands

collana diva now serves as a scalable basis for future e-commerce projects.

Industry

E-Commerce

Customer

PureNature / C2M COMMERCE GmbH

Technology / Product

collana diva now based on Microsoft Dynamics 365 Business Central

Project description

The task

The existing ERP system was technically outdated, not very flexible and required a lot of manual effort.

The simultaneous nature of several critical issues was particularly challenging: In addition to the strategic realignment, a complete logistics relocation including inventory had to be implemented without jeopardising ongoing operations. At the same time, the existing Shopware 5 shop continued to run unchanged and had to continue to reliably handle international deliveries.

The company was therefore not looking for a classic ERP implementation, but rather a lean solution that could be implemented quickly, standardise processes, create immediate added value and serve as a basis for further growth

Solution

The realisation

The decision was made in favour of collana diva now, the SaaS ERP solution from MAC IT-Solutions. The aim was to become productive quickly and at the same time create a scalable basis for several brands.

The focus was deliberately placed on the central core processes in order to ensure a stable go-live within the shortest possible time. collana diva now maps all relevant e-commerce processes in an integrated manner - from order processing to logistics and customer service.

Automated workflows, flexible checking rules and a clear system structure reduce manual activities and create end-to-end processes. Particularly relevant for PureNature is the integrated logistics solution, which efficiently maps international deliveries and makes them transparently controllable.

„It was crucial for us that we received support quickly at all times during this phase. The response times around the go-live were exceptionally good and gave us a lot of security.“

Christian Müller

Owner and Managing Director, C2M COMMERCE GmbH

Result / Impact

This is how the problem was solved

With collana diva now PureNature now has a stable, scalable ERP basis that supports the entire e-commerce operation and makes it significantly more efficient. Manual activities have been reduced and processes are transparent and digitally mapped throughout.

The international delivery capability was fully maintained and better structured at the same time. The SaaS model means that costs can be planned, while the system architecture remains flexible enough to enable further growth.

PureNature now serves as a blueprint for other brands within C2M. The solution shows how a sustainable, future-proof e-commerce structure can be established even under high time pressure.

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Best choice for scalable e-commerce

Do you want to set up your e-commerce business quickly and scalably? With collana diva now we support you in standardising processes, enabling growth and becoming productive quickly.