Change of leadership at b4dynamics Group: Carsten Falk succeeds Heinz Bäurer as CEO

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  • Change of leadership at b4dynamics Group: Carsten Falk succeeds Heinz Bäurer as CEO

The b4dynamics Group is repositioning itself for the future. Carsten Falk has taken over the position of Chief Executive Officer. The experienced IT manager succeeds Heinz Bäurer, who led the company to success and played a key role in shaping it over decades. At the end of the year, Bäurer will hand over operational responsibility and remain associated with the company in an advisory capacity.

Jan Behnke (COO), who has been with the company for around two and a half years, and Simone Bäurer (CSO & CMO), who has been with the company for over twelve years. b4dynamics Group are responsible for key areas and stand for operational stability and strategic brand and customer development. Behnke was also appointed as an authorised signatory of the company. With the arrival of Carsten Falk, the management team is gaining additional long-standing technology and industry expertise.

An entrepreneur with passion hands over the reins

Heinz Bäurer can look back on a successful career spanning over 40 years in the ERP market. Under his leadership, b4dynamics has developed into an internationally positioned Microsoft partner with a particular industry focus on process and discrete manufacturing. „I look forward to supporting the transition and accompanying further developments with interest and confidence.“, according to Heinz Bäurer.

New CEO brings broad technology expertise

With Carsten Falk An experienced IT strategist is taking over the management of the company. He has more than 20 years of experience in the technology sector and most recently spent six years as Business Unit Director at Mercedes-Benz Tech Innovation – the largest technology company within Mercedes-Benz Group AG. There, his responsibilities included software development, IT security, AI, cloud services and digital transformation issues.

„b4dynamics has established itself as an internationally networked specialist for digitalisation and ERP.“, says Carsten Falk. „I look forward to working with the team to shape the next steps in our development – with a focus on technology, corporate responsibility and a clear customer focus.“ 

Strategic perspective from the group

At group level, too, the change in leadership is seen as a significant step in the further development of b4dynamics. „Heinz Bäurer has not only built up b4dynamics into a highly specialised company, but has also forged genuine customer relationships over decades. For this, he deserves our full recognition. In Carsten Falk, b4dynamics is gaining a leader with deep technological expertise and sound industry experience. Together with the existing team, he is ideally positioned to strategically develop the company further – within the collana Group and beyond.“, says Dirk Wieland, CEO of collana IT GmbH.

The change in leadership marks the start of a new phase of growth. b4dynamics will continue to expand its role as an industry-specialised digitalisation partner within the collana IT Group. 

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