{"id":5368,"date":"2025-10-02T12:58:32","date_gmt":"2025-10-02T12:58:32","guid":{"rendered":"https:\/\/www.collana.com\/?post_type=use_cases&#038;p=5368"},"modified":"2026-06-25T14:48:43","modified_gmt":"2026-06-25T13:48:43","slug":"bike-discount-successful-system-change-for-international-growth-in-e-commerce","status":"publish","type":"use_cases","link":"https:\/\/www.collana.com\/en\/use_cases\/bike-discount-erfolgreicher-systemwechsel-fuer-internationales-wachstum-im-e-commerce\/","title":{"rendered":"Bike-Discount: Successful system change for international growth in e-commerce"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"5368\" class=\"elementor elementor-5368\" data-elementor-post-type=\"use_cases\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1aeb756a e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"1aeb756a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5596b8a4 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"5596b8a4\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-4ac53792 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"4ac53792\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-44f03d0a elementor-widget elementor-widget-post-info\" data-id=\"44f03d0a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-inline-items elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-17c0c36 elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-tags\" viewbox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M497.941 225.941L286.059 14.059A48 48 0 0 0 252.118 0H48C21.49 0 0 21.49 0 48v204.118a48 48 0 0 0 14.059 33.941l211.882 211.882c18.744 18.745 49.136 18.746 67.882 0l204.118-204.118c18.745-18.745 18.745-49.137 0-67.882zM112 160c-26.51 0-48-21.49-48-48s21.49-48 48-48 48 21.49 48 48-21.49 48-48 48zm513.941 133.823L421.823 497.941c-18.745 18.745-49.137 18.745-67.882 0l-.36-.36L527.64 323.522c16.999-16.999 26.36-39.6 26.36-63.64s-9.362-46.641-26.36-63.64L331.397 0h48.721a48 48 0 0 1 33.941 14.059l211.882 211.882c18.745 18.745 18.745 49.137 0 67.882z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/www.collana.com\/en\/branche\/e-commerce-omnichannel\/\" class=\"elementor-post-info__terms-list-item\">E-Commerce<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-a0a911f elementor-inline-item\" itemprop=\"about\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-tags\" viewbox=\"0 0 640 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M497.941 225.941L286.059 14.059A48 48 0 0 0 252.118 0H48C21.49 0 0 21.49 0 48v204.118a48 48 0 0 0 14.059 33.941l211.882 211.882c18.744 18.745 49.136 18.746 67.882 0l204.118-204.118c18.745-18.745 18.745-49.137 0-67.882zM112 160c-26.51 0-48-21.49-48-48s21.49-48 48-48 48 21.49 48 48-21.49 48-48 48zm513.941 133.823L421.823 497.941c-18.745 18.745-49.137 18.745-67.882 0l-.36-.36L527.64 323.522c16.999-16.999 26.36-39.6 26.36-63.64s-9.362-46.641-26.36-63.64L331.397 0h48.721a48 48 0 0 1 33.941 14.059l211.882 211.882c18.745 18.745 18.745 49.137 0 67.882z\"><\/path><\/svg>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-terms\">\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-post-info__terms-list\">\n\t\t\t\t<a href=\"https:\/\/www.collana.com\/en\/technologie\/collana-diva\/\" class=\"elementor-post-info__terms-list-item\">collana diva<\/a>\t\t\t\t<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-35435960 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"35435960\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Bike-Discount: Successful system change for international growth in e-commerce<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-45972c82 e-con-full e-transform e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"45972c82\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_transform_translateX_effect&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;10&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_tablet&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;0&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_mobile&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;0&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;0&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_tablet&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_mobile&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_widescreen&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_widescreen&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1ce85bfc elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"1ce85bfc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"792\" height=\"548\" src=\"https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Hintergrund_Kundenlogo_collana-it_case-Studies_H-S-Bike-Discount-GmbH.webp\" class=\"attachment-large size-large wp-image-5370\" alt=\"\" srcset=\"https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Hintergrund_Kundenlogo_collana-it_case-Studies_H-S-Bike-Discount-GmbH.webp 792w, https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Hintergrund_Kundenlogo_collana-it_case-Studies_H-S-Bike-Discount-GmbH-300x208.webp 300w, https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Hintergrund_Kundenlogo_collana-it_case-Studies_H-S-Bike-Discount-GmbH-768x531.webp 768w\" sizes=\"(max-width: 792px) 100vw, 792px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-79130dbb e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"79130dbb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-27c874c6 elementor-widget elementor-widget-wpr-breadcrumbs-pro\" data-id=\"27c874c6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"wpr-breadcrumbs-pro.default\">\n\t\t\t\t\t<div class=\"wpr-post-breadcrumbs\"><ul class=\"wpr-breadcrumbs\"><li><a href=\"https:\/\/www.collana.com\/en\">Home page<\/a><\/li><li>\/<\/li><li>Bike-Discount: Successful system change for international growth in e-commerce<\/li><\/ul><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3b889bfa e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"3b889bfa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5543e011 elementor-widget elementor-widget-heading\" data-id=\"5543e011\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The project at a glance<\/h2>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-114fc05f e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"114fc05f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-5fcdd4d5 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"5fcdd4d5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2502bed9 elementor-widget elementor-widget-heading\" data-id=\"2502bed9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Complete system change carried out<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57377490 elementor-widget elementor-widget-text-editor\" data-id=\"57377490\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">The shop, ERP, CRM and logistics were migrated to a new solution at the same time.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2999d3b5 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"2999d3b5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4748a74c elementor-widget elementor-widget-heading\" data-id=\"4748a74c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">E-Commerce <br>integrated processes<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73f0c7b2 elementor-widget elementor-widget-text-editor\" data-id=\"73f0c7b2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">collana diva supports the entire process chain - from purchasing to dispatch.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-70195930 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"70195930\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-10449c6b elementor-widget elementor-widget-heading\" data-id=\"10449c6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Ready for <br>international<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22d49269 elementor-widget elementor-widget-text-editor\" data-id=\"22d49269\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Expansion into new countries is now purely a parameterisation task.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6776315b e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"6776315b\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3060187b e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"3060187b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-434a7e9c elementor-widget elementor-widget-image\" data-id=\"434a7e9c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"59\" src=\"https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Bike-Discount-Logo_Web_CMYK.webp\" class=\"attachment-large size-large wp-image-5369\" alt=\"\" srcset=\"https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Bike-Discount-Logo_Web_CMYK.webp 900w, https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Bike-Discount-Logo_Web_CMYK-300x22.webp 300w, https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Bike-Discount-Logo_Web_CMYK-768x56.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6b450a96 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"6b450a96\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-84b84d6 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"84b84d6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-46271094 elementor-widget elementor-widget-heading\" data-id=\"46271094\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Industry<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-92ed280 elementor-widget elementor-widget-text-editor\" data-id=\"92ed280\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div data-id=\"9cf9b05\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\"><p class=\"p1\">E-Commerce<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-58bce422 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"58bce422\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ff81dc6 elementor-widget elementor-widget-heading\" data-id=\"ff81dc6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Customer<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e7d4353 elementor-widget elementor-widget-text-editor\" data-id=\"7e7d4353\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div data-id=\"8377b80\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\"><p class=\"p1\">H &amp; S Bike-Discount GmbH<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-42aa907e e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"42aa907e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4a297af3 elementor-widget elementor-widget-heading\" data-id=\"4a297af3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<p class=\"elementor-heading-title elementor-size-default\">Technology \/ Product<\/p>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-236a36a8 elementor-widget elementor-widget-text-editor\" data-id=\"236a36a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div data-id=\"2f293bd\" data-element_type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\"><div data-id=\"d5f8ab3\" data-element_type=\"container\"><div data-id=\"c0ebc03\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\"><p class=\"p1\">collana diva (based on Microsoft Dynamics NAV)<\/p><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1b2e7d86 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"1b2e7d86\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-249ef0d6 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"249ef0d6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-68baee95 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"68baee95\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2ea3b204 elementor-widget elementor-widget-image\" data-id=\"2ea3b204\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/H-S-Bike-Discount-GmbH_Case-Study.webp\" class=\"attachment-large size-large wp-image-13479\" alt=\"\" srcset=\"https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/H-S-Bike-Discount-GmbH_Case-Study.webp 900w, https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/H-S-Bike-Discount-GmbH_Case-Study-300x200.webp 300w, https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/H-S-Bike-Discount-GmbH_Case-Study-768x512.webp 768w, https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/H-S-Bike-Discount-GmbH_Case-Study-18x12.webp 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-30bac2cd e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"30bac2cd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4decab27 elementor-widget elementor-widget-heading\" data-id=\"4decab27\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Project description<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7c0593a elementor-widget elementor-widget-heading\" data-id=\"7c0593a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The task<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-73112d2 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"73112d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Today, Bike-Discount is one of the leading online retailers for bicycles, accessories and clothing - with international shipping, its own house brand (RADON) and a multi-store concept. However, strong growth and increasing internationalisation presented the company with new challenges: The previous system landscape was no longer able to cope with the requirements of scalability, process integration and internationalisation.<\/p><p class=\"p1\">The company was therefore looking for a stable and future-proof solution that would integrate all operational processes - including the shop, ERP, CRM and logistics - and thus form the basis for further growth.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5bc5c359 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"5bc5c359\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6e022252 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"6e022252\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3e3e436c elementor-widget elementor-widget-image\" data-id=\"3e3e436c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Bike-Discount_Case-Study_1.webp\" class=\"attachment-large size-large wp-image-13828\" alt=\"Mountain bike in motion on rough terrain\" srcset=\"https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Bike-Discount_Case-Study_1.webp 900w, https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Bike-Discount_Case-Study_1-300x200.webp 300w, https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Bike-Discount_Case-Study_1-768x512.webp 768w, https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Bike-Discount_Case-Study_1-18x12.webp 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2392b956 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"2392b956\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5961db0d elementor-widget elementor-widget-heading\" data-id=\"5961db0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Solution<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-57153905 elementor-widget elementor-widget-heading\" data-id=\"57153905\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">The realisation<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3155a362 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"3155a362\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">As part of a complete system change, collana diva was introduced as a central business solution. A particular focus was placed on adapting the system to the specific requirements of a bicycle mail order company: in logistics, a two-stage picking process with final order completion at the packing station was implemented - efficient, automated and scalable.<\/p><p class=\"p1\">With the technological basis on <span class=\"s1\">Microsoft Dynamics NAV<\/span> all data and processes can be securely mapped, consolidated and flexibly expanded. collana diva is now used across the board - from purchasing, marketing and sales to logistics and accounting.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5c77097a e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"5c77097a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-74b1f71b elementor-widget elementor-widget-eael-testimonial\" data-id=\"74b1f71b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"eael-testimonial.default\">\n\t\t\t\t\t\n\t<div id=\"eael-testimonial-74b1f71b\" class=\"eael-testimonial-item clearfix testimonial-avatar-rounded default-style\">\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t<div class=\"eael-testimonial-content\">\n\t\t\t\t<div class=\"eael-testimonial-text\"><p class=\"p1\">\u201eThe simultaneous conversion of the shop and ERP was a challenge for the entire company - and only possible thanks to a high level of standardised mapping of important e-commerce functions. Thanks to the interlinking of all processes that has now been created, we are in an excellent position for the future.\u201c<\/p><\/div><p class=\"eael-testimonial-user\" style=\"display: block; float: none;\">Ralf Heisig<\/p><p class=\"eael-testimonial-user-company\">Managing Director, Bike-Discount<\/p>\t\t\t<\/div>\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t<span class=\"eael-testimonial-quote\"><\/span>\n\t<\/div>\n\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2eba26da e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"2eba26da\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-5bfe73b6 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"5bfe73b6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-347ba62c e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"347ba62c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6d23817d elementor-widget elementor-widget-image\" data-id=\"6d23817d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" src=\"https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Bike-Discount_Case-Study_2.webp\" class=\"attachment-large size-large wp-image-13829\" alt=\"Row of bicycles in a showroom, focus on saddles\" srcset=\"https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Bike-Discount_Case-Study_2.webp 900w, https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Bike-Discount_Case-Study_2-300x200.webp 300w, https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Bike-Discount_Case-Study_2-768x512.webp 768w, https:\/\/www.collana.com\/wp-content\/uploads\/2025\/10\/Bike-Discount_Case-Study_2-18x12.webp 18w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7e321d54 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"7e321d54\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4009cdc8 elementor-widget elementor-widget-heading\" data-id=\"4009cdc8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Result \/ Impact<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-428e97a8 elementor-widget elementor-widget-heading\" data-id=\"428e97a8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">This is how the problem was solved<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66214406 elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"66214406\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">With collana diva, Bike-Discount now has a reliable and fast-growing ERP system that connects all areas of the company.\u00a0<\/p><p class=\"p1\">The software not only efficiently maps the existing business, but is also the technological basis for expansion into new markets. Country rollouts can be realised through simple parameterisation, without additional development effort. The close integration of all processes creates transparency, speed and scalability throughout the company.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-71ed9b23 e-transform e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"71ed9b23\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;_transform_translateX_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_widescreen&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_widescreen&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-3288ea5d e-con-full e-transform e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"3288ea5d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;_transform_translateY_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;100&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_widescreen&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateX_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_widescreen&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_translateY_effect_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5cdc5b63 elementor-widget elementor-widget-heading\" data-id=\"5cdc5b63\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Recommendation<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-45fa152e elementor-widget elementor-widget-heading\" data-id=\"45fa152e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Customers were also interested in<\/h3>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-5d96f96a e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"5d96f96a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-106916fe e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"106916fe\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-21a19f22 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"21a19f22\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-26478cd7 elementor-widget elementor-widget-text-editor\" data-id=\"26478cd7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">Process payments securely with collana pay and control all processes centrally in the ERP system.<b><\/b><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66cbb2e elementor-align-justify elementor-widget elementor-widget-button\" data-id=\"66cbb2e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.collana.com\/en\/business-apps\/collana-pay\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Learn more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-29bc24d8 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"29bc24d8\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-6fd04c9f e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"6fd04c9f\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c708d58 elementor-widget elementor-widget-text-editor\" data-id=\"1c708d58\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>collana diva combines shop, marketplaces, warehouse, logistics and finance in one system.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ae2f738 elementor-align-justify elementor-widget elementor-widget-button\" data-id=\"ae2f738\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.collana.com\/en\/erp-systeme\/diva-e-commerce\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Learn more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-39791c26 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"39791c26\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-272a1a29 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"272a1a29\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1c17930b elementor-widget elementor-widget-text-editor\" data-id=\"1c17930b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Evaluate important company data with data analytics and utilise potential in a targeted manner.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5346b66 elementor-align-justify elementor-widget elementor-widget-button\" data-id=\"5346b66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.collana.com\/en\/weitere-loesungen\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Learn more<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-734facc7 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"734facc7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-425abd13 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"425abd13\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2b364855 elementor-widget elementor-widget-heading\" data-id=\"2b364855\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Best Choice for limitless growth in e-commerce<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a7d2f elementor-widget elementor-widget-text-editor\" data-id=\"2a7d2f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"p1\">With collana diva, Bike-Discount has not only repositioned itself - it has also laid the foundations for sustainable international success.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a482d49 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"a482d49\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-eb2c9e7 elementor-widget elementor-widget-global elementor-global-17122 elementor-widget-html\" data-id=\"eb2c9e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<div class=\"collana-hs\">\n  <script src=\"https:\/\/js-eu1.hsforms.net\/forms\/embed\/developer\/27083800.js\" defer><\/script>\n  <div class=\"hs-form-html\"\n       data-region=\"eu1\"\n       data-form-id=\"0afa9f36-557f-45cd-bfcb-0879b2d988cf\"\n       data-portal-id=\"27083800\"><\/div>\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Home \/ Bike-Discount: Successful system change for international growth in e-commerce The project at a glance Complete system change carried out Shop, ERP, CRM and logistics were migrated to a new solution at the same time. E-commerce processes integrated collana diva supports the entire process chain - from purchasing to dispatch. Ready for international expansion into new countries is now purely a parameterisation task. Industry E-Commerce Customer H &amp; S Bike-Discount GmbH Technology \/ Product collana diva (based on Microsoft Dynamics NAV) Project description The task Bike-Discount is now one of the leading online retailers for bicycles, accessories and clothing - with international shipping, its own house brand (RADON) and a multi-store concept. However, strong growth and increasing internationalisation presented the company with new challenges: The previous system landscape was no longer able to cope with the requirements for scalability, process integration and internationalisation. The company was therefore looking for a stable and future-proof solution that would integrate all operational processes - including the shop, ERP, CRM and logistics - and thus form the basis for further growth. Solution The implementation collana diva was introduced as a central business solution as part of a complete system change. A particular focus was placed on adapting the system to the specific requirements of a bicycle mail order company: in logistics, a two-stage picking process was implemented with final order completion at the packing station - efficient, automated and scalable. With the technological basis of Microsoft Dynamics NAV, all data and processes can be securely mapped, consolidated and flexibly expanded. collana diva is now used across the board - from purchasing, marketing and sales to logistics and accounting. \u201eThe simultaneous conversion of the shop and ERP was a challenge for the entire company - and was only possible thanks to a high level of standardised mapping of important e-commerce functions. Thanks to the interlinking of all processes that has now been created, we are in an excellent position for the future.\u201c Ralf Heisig Managing Director, Bike-Discount Result \/ Impact How the problem was solved With collana diva, Bike-Discount now has a reliable and fast-growing ERP system that connects all areas of the company.  The software not only efficiently maps the existing business, but is also the technological basis for expansion into new markets. Country rollouts can be realised through simple parameterisation, without additional development effort. The close integration of all processes creates transparency, speed and scalability throughout the company. Recommendation Customers were also interested in Securely process payments with collana pay and manage all processes centrally in the ERP system. Learn more collana diva combines shop, marketplaces, warehouse, logistics and finance in one system. Learn more Analyse important company data with data analytics and make targeted use of potential. Learn more Best choice for limitless growth in e-commerce With collana diva, Bike-Discount has not only reorganised itself - it has also laid the foundations for sustainable international success.<\/p>","protected":false},"featured_media":5370,"menu_order":0,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"branche":[15],"technologie":[26],"class_list":["post-5368","use_cases","type-use_cases","status-publish","format-standard","has-post-thumbnail","hentry","category-kuenstliche-intelligenz","branche-e-commerce-omnichannel","technologie-collana-diva"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.collana.com\/en\/wp-json\/wp\/v2\/use_cases\/5368","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.collana.com\/en\/wp-json\/wp\/v2\/use_cases"}],"about":[{"href":"https:\/\/www.collana.com\/en\/wp-json\/wp\/v2\/types\/use_cases"}],"version-history":[{"count":72,"href":"https:\/\/www.collana.com\/en\/wp-json\/wp\/v2\/use_cases\/5368\/revisions"}],"predecessor-version":[{"id":19107,"href":"https:\/\/www.collana.com\/en\/wp-json\/wp\/v2\/use_cases\/5368\/revisions\/19107"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.collana.com\/en\/wp-json\/wp\/v2\/media\/5370"}],"wp:attachment":[{"href":"https:\/\/www.collana.com\/en\/wp-json\/wp\/v2\/media?parent=5368"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.collana.com\/en\/wp-json\/wp\/v2\/categories?post=5368"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.collana.com\/en\/wp-json\/wp\/v2\/tags?post=5368"},{"taxonomy":"branche","embeddable":true,"href":"https:\/\/www.collana.com\/en\/wp-json\/wp\/v2\/branche?post=5368"},{"taxonomy":"technologie","embeddable":true,"href":"https:\/\/www.collana.com\/en\/wp-json\/wp\/v2\/technologie?post=5368"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}